商业研究
采购商重复购买意愿影响因素研究 ——基于要素品牌战略模式的分析
黄磊，吴朝彦
A Study of the Influence Factors of Purchasers′ Rebuy Intention——An Analysis based on Ingredient Brand Strategy Model
HUANG Lei, WU Chao-yan
商业研究 . 2017, (2): 33 -42 .