Strategic Orientation, Business Model Innovation and Business Performance：An 
Empirical Analysis based on Data Collected from Manufacturing SMEs in China

Abstract

Abstract: This paper, based on the perspective of industrial ecosystem, distinguishes efficiency-centered and novelty-centered BMI, and then explores the internal relations among strategic orientation, BMI and business performance. By analyzing empirical data collected from 192 manufacturing SMEs in China, the paper finds that BMI plays the complete intermediary role on the relationship of strategic orientation and business performance; market orientation positively impacts efficiency-centered BMI, but technology orientation positively affects efficiency-centered and novelty-centered BMI; efficiency-centered BMI exerts positive effects on market and financial performance, while novelty-centered BMI just has positive impact on financial performance.

Key words: business model innovation, market orientation, technology orientation, business performance

LI Wei1,2. Strategic Orientation, Business Model Innovation and Business Performance：An Empirical Analysis based on Data Collected from Manufacturing SMEs in China[J]. 商业研究.

References

［1］Christensen M. The past and future of competitive advantage［J］．MIT Sloan Management Review, 2001, 42(2): 105-109. ［2］Casadesus-Masanell R. & Ricart J. How to design a winning business model［J］．Harvard Business Review, 2011(1/2): 1-9. ［3］Chesbrough H. Business model innovation: Opportunities and barriers［J］．Long Range Planning, 2010, 43(2/3): 354-363. ［4］Zott C., Amit R. & Massa L. The business model: Recent developments and future research［J］．Journal of Management, 2011, 37(1): 1019-1042. ［5］肖挺,刘华,叶芃. 高管团队异质性与商业模式创新绩效关系的实证研究：以服务行业上市公司为例［J］．中国软科学，2013（8）：125-135. ［6］易加斌,谢冬梅,高金微. 高新技术企业商业模式创新影响因素实证研究：基于知识视角［J］．科研管理，2015（2）：50-59. ［7］Zhou K., Yim C. & Tse D. The effects of strategic orientations on technology-and market-based breakthrough innovations［J］．Journal of Marketing, 2005, 69(2): 42-60. ［8］Gatignon H. & Xuereb Jean-Marc. Strategic Orientation of the Firm and New Product Performance［J］．Journal of Marketing Research, 1997, 34(1): 79-90. ［9］李巍. 战略导向均衡对产品创新与经营绩效影响研究［J］．科研管理，2015（1）：143-151. ［10］Downing S. The social construction of entrepreneurship: Narrative and dramatic processes in the coproduction of organizations and identities［J］．Entrepreneurship: Theory & Practice, 2005, 29(2):185-204. ［11］Amit R. & Zott C. Value creation in e-business［J］．Strategic Management Journal, 2001, 22(6/7): 493-520. ［12］Osterwalder A., Pigneur Y. & Tucci L. Clarifying business models: Origins, present and future of the concept［J］．Communications of the Association for Information Science, 2005, 16(1): 1-25. ［13］Mendelson H. Organizational architecture and success in the information technology industry［J］．Management Science, 2000, 46(4): 513-529. ［14］王雪冬,董大海. 商业模式创新概念研究述评与展望［J］．外国经济与管理，2013（11）：29-36. ［15］Chesbrough W. Open business models［M］．Boston: Harvard Business School Press, 2006. ［16］Schlegelmilch B., Diamantopoulos A. & Kreuz P. Strategic innovation: The construct, its drivers and its strategic outcomes［J］．Journal of Strategic Marketing, 2003, 11(2): 117-132. ［17］Aspara J., Hietanen J. & Tikkanen H. Business model innovation vs replication: Financial performance implications of strategic emphases［J］．Journal of Strategic Marketing, 2010, 18(1): 39-56. ［18］Zott C. & Amit R. The fit between product market strategy and business model: Implications for firm performance［J］．Strategic Management Journal, 2008, 29(1): 1-26. ［19］李晓华. 产业生态系统与战略性新兴产业发展［J］．中国工业经济，2013（3）：20-32. ［20］Kohli A. & Jaworski B. Market orientation: The construct, research propositions, and managerial implications［J］．Journal of Marketing, 1990, 54(1): 1-18. ［21］Narver J. & Slater S. The effect of a market orientation on business profitability［J］．Journal of Marketing, 1990, 54(3): 20-37. ［22］Ritter T., Wilkinson F. & Johnston W. Managing in complex business networks［J］．Industrial Marketing Management, 2004, 33(3): 175-183. ［23］Gawer A. & Cusumano M. Industry platforms and ecosystem innovation［J］．Journal of Product Innovation Management, 2014, 31(3): 417-433. ［24］Doz Y. & Kosonen M. Embedding strategic agility: A leadership agenda for accelerating business model renewal［J］．Long Range Planning, 2010, 43(2/3): 370-382. ［25］Zott C. & Amit R. Business model design and the performance of entrepreneurial firms［J］．Organization Science, 2007, 18(2): 181-199. ［26］李巍. 制度因素、顾客响应能力与经营绩效：国有与民营企业的对比研究［J］．华东经济管理，2014（4）：119-124. ［27］Baron R. & Kenny D. The moderator-mediator variable distinction in social psychological research: Conceptual, strategic, and statistical considerations［J］．Journal of Personality and Social Psychology, 1986, 51(6): 1173-1182. ［28］蔡俊亚,党兴华. 商业模式创新对财务绩效的影响研究：基于新兴技术企业的实证［J］．运筹与管理，2015（2）：272-280.〖FL)〗

[1]	WANG Bing-cheng, HAO Xing-lin, CUI Wei. Performance Expectation Gap and Business Model Innovation of Private Enterprises:The Linkage Mechanism of Environmental Dynamics, Resource Abundance and Entrepreneurship [J]. 商业研究, 2020, 62(9): 1-10.
[2]	HAO Jin-lei, YIN Meng.. Sharing Economy: Empowerment, Value Co-creation and Business Model . Innovation： A Case Study of ZhuBajie [J]. 商业研究, 2018, 60(5): 31-40.
[3]	HU Zhi-qiang, QIU Sheng .. .Why does the IPO have a Positive Impact on Competitors? From the Perspective . of IPO Industry Attention Effect in A-share Market [J]. 商业研究, 2018, 60(12): 28-36.
[4]	ZHU He-liang, WANG Ming-yan. Business Model Innovation Driven by Consumption Thinking Transformation: An Analysis based on Internet Economy [J]. 商业研究, 2017, 59(9): 7-13.
[5]	WANG Jia-bao,XUE Man,DUN Shuai. Business Model of Sharing Economy in Chinese Context based on Comparative [J]. 商业研究, 2017, 59(9): 21-27.
[6]	WANG Li1,MA Sheng-ming1,LI Ying2. An Analysis of the Relationship between Dynamic Environment and Logistics Enterprise Performance based on Business Model Innovation [J]. 商业研究, 2017, 59(3): 1-7.
[7]	LI Fei-fei. Research on the Dynamic Mechanism of the Business Model Innovation of Online Tourism Enterprise [J]. 商业研究, 2017, 59(12): 28-34.

Strategic Orientation, Business Model Innovation and Business Performance：An Empirical Analysis based on Data Collected from Manufacturing SMEs in China

Knowledge

Abstract

Cite this article

share this article

References

Related Articles 7

Recommended Articles

Metrics